On June 1st, 2025, in celebration of Children’s Day, LEADWISE launched a heartwarming school initiative designed to promote youth engagement in pickleball — a fast-growing sport that blends elements of tennis, badminton, and table tennis. As part of the campaign, customized LEADWISE pickleball sets — including a lightweight paddle and ball — were distributed to students at multiple local schools, sparking excitement and curiosity for the sport.

“This initiative is not just about gifting sports equipment — it’s about planting the seed of lifelong physical activity,” said a LEADWISE spokesperson.

Pickleball: A Sport Made for Schools

Pickleball is known for its simple rules, low physical entry barrier, and high fun factor, making it especially suitable for children. Its compact court size and lightweight gear mean that it can easily be played in school gyms or playgrounds, indoors or outdoors.

In the United States and other countries, pickleball has already become a regular part of school physical education programs, helping students:

• Improve hand-eye coordination

• Build teamwork and communication skills

• Stay active and engaged through a fun, accessible game

A Strategic Move for Long-Term Sports Development

LEADWISE’s campus activation reflects more than just festive goodwill — it’s a strategic investment in grassroots sports development. By giving children their first exposure to pickleball in a familiar school setting, LEADWISE is creating the conditions for:

• The formation of school pickleball clubs

• Introduction of inter-school tournaments

• A more sports-oriented campus culture

The use of branded, student-friendly gear also reinforces LEADWISE’s position as a committed advocate for youth sports and community engagement.

🌱 Looking Ahead

As children begin to engage with pickleball on school grounds, LEADWISE hopes to see the sport take root among the next generation. With continued support from schools, teachers, and the broader community, pickleball could evolve into a core component of physical education programs across the region.

On May 13, 2025, LEADWISE celebrated the grand opening of its offline pickleball learning and training hall at the Nansha Court of the Asia Pickleball Alliance in Zhuhai. This move marks another solid step in the company’s long-term vision to foster a comprehensive pickleball service ecosystem combining equipment innovation, professional training, and venue accessibility.

Professional Equipment for Skill Enhancement

The new training facility is fully equipped with:

• 4 professional pickleball racket models

• 2 programmable automatic serving machines

These resources cater to players of all skill levels — from beginners looking to build foundational techniques, to advanced players refining their match strategies. The serving machines are capable of simulating real-game scenarios by adjusting shot angles, speeds, and rhythms, providing an immersive and flexible training experience.

“We want every player, regardless of their experience level, to feel they have a home court to grow on,” said a LEADWISE representative.

Building a Pickleball “Equipment + Venue” Service Ecosystem

This gym is not just a standalone venue — it’s a strategic upgrade to the “equipment + venue” dual-service model that LEADWISE is building across South China. By providing both premium training gear and dedicated courts, LEADWISE is removing key barriers to participation in pickleball, such as:

• Lack of access to training-grade equipment

• Difficulty finding regular playing locations

• Unstructured or inconsistent practice opportunities

The choice of the Asia Pickleball Alliance’s Nansha Court as the base amplifies the facility’s reach, thanks to the court’s existing player community, infrastructure, and recreational accessibility.

A Hub for Future Tournaments and Training Events

Looking forward, the LEADWISE Pickleball Training Hall is expected to become:

• A regional hub for local tournaments and friendly matches

• A venue for coaching workshops and youth camps

• A place where community bonds grow through sports

As the pickleball community in Zhuhai expands, the hall will play a pivotal role in deepening public engagement, developing athletic talent, and reinforcing LEADWISE’s leadership in China’s pickleball movement.

LEADWISE’s Involvement in the Pickleball Open Finals

On April 18, 2025, LEADWISE took part in the 2024–2025 “World Expo Bridge Cup” China Pickleball Open Finals, one of the most prestigious national events in the Chinese pickleball calendar. The event attracted top players and clubs from across the country, igniting fierce competition and fostering connections within the growing pickleball community.

As a dedicated supporter of sports innovation and youth engagement, LEADWISE’s participation reflects its ongoing commitment to building a vibrant pickleball ecosystem in China.
Explore more of LEADWISE’s sports initiatives →

What is Pickleball?

Pickleball is a paddle sport that combines elements of tennis, badminton, and table tennis. It was invented in the United States during the 1960s as a backyard game for families and has since evolved into a globally recognized competitive sport.

The game is played with solid paddles and a perforated plastic ball, often on a badminton-sized court with a slightly modified tennis net. Its simple rules, short learning curve, and suitability for all ages have made it especially popular in schools, community centers, and sports clubs.

Read more about the history of pickleball on USA Pickleball →

The Growth of Pickleball in China

Since its introduction to China in 2016, pickleball has witnessed rapid adoption, especially among fans of table tennis and badminton — sports with deep roots in Chinese culture. Cities and provinces such as Anhui, Zhejiang, Shandong, and Yunnan have seen a surge in local pickleball clubs, particularly among urban youth looking for a social and fun way to stay active.

This rising trend is also supported by government and private partnerships, school-based programs, and events like the “World Expo Bridge Cup” that make the sport more visible and accessible.
Learn more about the development of urban sports in China →

Championing Campus Sports: A New Chapter in School–Enterprise–Association Cooperation

On May 9, 2025, LEADWISE took a significant step in promoting sports education integration by donating ¥20,000 worth of pickleball equipment to Zhuhai Gree School. The donation included serving machines, paddles, and training accessories, providing essential tools to kick-start structured pickleball training on campus.

This initiative underscores LEADWISE’s commitment to youth development, sports promotion, and corporate social responsibility in China’s fast-growing sports sector.

A Milestone Ceremony in Zhuhai

The equipment donation was part of a landmark event — the “School–Enterprise–Association Strategic Cooperation Signing and Donation Ceremony” — co-hosted by LEADWISE, Zhuhai Linghang Electric, Gree School, and the Zhuhai Pickleball Association.

During the ceremony, the parties jointly announced the establishment of Zhuhai’s first dedicated pickleball teaching and training base, co-built by educational, corporate, and sports association stakeholders. The project’s core vision is to “integrate sports and education to cultivate future talent.”

This initiative positions Zhuhai as a pioneer in collaborative sports-education programs, creating a blueprint for cities across China.

Why Pickleball? A Sport for All Ages

Pickleball — a hybrid of tennis, badminton, and table tennis — is increasingly popular among schools worldwide due to its:

• Simple learning curve

• Low equipment barrier

• Fun, social gameplay

• Physical and cognitive benefits for youth

By introducing pickleball into classrooms and PE programs, the Gree School is helping students improve their fitness, team spirit, and sportsmanship — all through a sport that is growing fast in China and globally.

A Model for Public–Private Collaboration

This three-party cooperation model (school–enterprise–association) reflects a rising trend in sustainable sports development. LEADWISE’s actions mirror efforts by global nonprofit organizations like Pickleball for the World, which donates equipment to under-resourced regions to spread the sport’s appeal.

“The value of this donation goes beyond equipment. It is an investment in youth health, educational enrichment, and the future of pickleball in China,” said a LEADWISE representative.

Looking Ahead: Inspiring the Next Generation of Players

With the new pickleball training base in operation, LEADWISE hopes to inspire a new generation of student athletes. As more students engage with the sport, Zhuhai’s youth sports culture is expected to flourish — and other cities may follow suit with similar partnerships.

Active Participation at the 2025 Zhuhai Realdon Sports Cup

From May 4 to 5, 2025, LEADWISE made a high-profile debut at the 2025 “Zhuhai Realdon Sports Cup” Pickleball Tournament, further solidifying its involvement in South China’s emerging pickleball scene.

By sponsoring and supporting multiple participating teams, LEADWISE has deepened its cooperation with local sports associations and reinforced its commitment to regional pickleball development.

A Growing Tournament with Regional Significance

The Zhuhai Realdon Sports Cup has become an influential platform for pickleball players across Guangdong and the Greater Bay Area. The event attracted a mix of seasoned players and rising stars, offering both competitive excitement and community engagement.

Pickleball — which fuses aspects of tennis, badminton, and table tennis — is increasingly recognized for its inclusive nature and fast-paced gameplay. As one of the fastest-growing sports globally, it’s now gaining serious traction across China, especially in the southern regions.

Events like the Realdon Cup are vital in building grassroots awareness, providing structured competition opportunities, and connecting communities through sport.

LEADWISE’s Role in Empowering the Sports Industry

LEADWISE’s sponsorship and active presence in Zhuhai represents more than branding—it’s a strategic investment in the future of regional sports. Through partnerships with local teams and associations, LEADWISE is helping to:

• Improve athlete competitiveness

• Promote youth sports participation

• Elevate the standard of pickleball infrastructure

• Foster a healthy, active lifestyle for all ages

“We see pickleball as a vehicle for both community development and sports innovation,” said a LEADWISE spokesperson. “Our presence here is just the beginning.”

The brand’s ongoing involvement echoes its broader strategy of supporting events that build public engagement and accelerate sports industry growth in key urban centers like Zhuhai.

Future Outlook: Building a Stronger Pickleball Ecosystem

LEADWISE’s ongoing commitment to South China’s pickleball development is expected to fuel:

• More frequent and higher-level competitions

• Greater public awareness and youth engagement

• The construction of modern, dedicated pickleball facilities

• Stronger public-private partnerships within the sports economy

As the sport gains momentum, LEADWISE’s support helps ensure a robust and sustainable pickleball ecosystem. The company’s future plans include co-organizing clinics, developing training tools, and sponsoring elite-level tournaments across China.

On April 30, 2025, LEADWISE China announced the official release of its latest innovation — a backpack-style Pickleball automatic serving machine. The news, shared across platforms such as Xiaohongshu, marks a milestone in the brand’s effort to promote Pickleball accessibility and training convenience.

This new equipment is designed to make Pickleball practice easier, smarter, and more portable for players of all levels.

Designed for Effortless, Flexible Training

The newly launched Pickleball ball machine features:

• Built-in net for ball collection

• Wireless remote control for easy adjustment

• Lightweight and detachable design for portability

• Multiple speed and mode settings

Whether you’re practicing indoors or outdoors, this compact machine makes it easy to train anytime, anywhere. It supports both entry-level learning and high-intensity drills, enabling users to simulate real match conditions.

For example, beginners can use slow, consistent serves to master the basics, while advanced players can set the machine for high-speed ball feeds, similar to live competition.

Such versatility empowers users to improve their skills independently, a feature previously limited to expensive or non-portable machines.

Driving Pickleball Growth in China

As Pickleball continues to gain global momentum, innovative tools like this new LEADWISE machine are key to expanding the sport’s reach in China.

With its low learning curve, minimal space requirements, and all-age appeal, Pickleball has been embraced by diverse communities worldwide. In the U.S., where the sport originated, training machines like this one have significantly contributed to a surge in participation.

The LEADWISE launch reflects a broader movement to build grassroots Pickleball communities in China, making solo practice more accessible and effective.

Explore the rise of Pickleball on Google Trends to see how interest is surging globally.

Future Outlook: Smart Equipment for a Growing Sport

This backpack-style Pickleball ball machine is just the beginning. LEADWISE plans to continue innovating in smart Pickleball equipment, from enhanced training aids to user-driven design improvements based on player feedback.

“We believe every player should have access to smart, practical tools to enjoy and grow in this sport,” said a LEADWISE representative. “This machine helps remove entry barriers.”

As more players adopt such training equipment, the Pickleball community in China is expected to expand rapidly, fueling the sport’s growth both recreationally and competitively.

On April 20, 2025, two pickleball teams sponsored by LEADWISE — the Linghang Electric Team and the Gree School Team — participated in two major regional tournaments: the 2025 “Li-Ning Youyi Cup” Unit Member Team Competition organized by the Zhuhai Pickleball Association, and the “Alliance Cup” Invitational Tournament held by the South China City Pickleball Association.

Notably, the Gree School Team clinched an impressive third-place finish, demonstrating both their potential and the value of LEADWISE’s long-term support for youth sports in the region.

The Growing Appeal and Impact of Pickleball

Pickleball is a hybrid sport that blends elements of tennis, badminton, and table tennis, offering easy-to-learn rules, fast-paced gameplay, and broad accessibility for all age groups.

The Zhuhai-hosted events have significantly contributed to the regional growth of pickleball by creating competitive platforms for emerging talent. These tournaments not only foster skill development, but also promote community involvement, especially among youth.

Events like the “Li-Ning Youyi Cup” are part of a broader movement across China to expand the sport’s popularity, similar to national efforts such as the China Pickleball Circuit, which is standardizing rankings and attracting increasing numbers of participants.

LEADWISE’s Continued Support and Future Vision

LEADWISE has provided extensive resources to its partnered teams, including:

• Professional coaching

• Access to advanced training facilities

• High-performance pickleball equipment

This comprehensive support system not only improves performance but also cultivates a new generation of athletes in South China.

“The third-place win by the Gree School Team is only the beginning,” said a LEADWISE representative. “We are committed to building more opportunities for young talent through consistent engagement and sponsorship.”

Looking ahead, LEADWISE plans to support more tournaments, collaborate with pickleball associations, and integrate user-driven product innovation based on player feedback from these competitive experiences.

A Bright Future for South China’s Pickleball Scene

With the ongoing support of brands like LEADWISE and the rising popularity of the sport, pickleball is poised to become a mainstream recreational and competitive activity in South China. As more schools, clubs, and cities get involved, the sport’s development will accelerate.

To stay updated on LEADWISE’s pickleball sponsorships and events, visit the LEADWISE Sports News page.

]]> https://www.leadwisesport.com/news/pickleball-salon-to-promote-sport/ Tue, 10 Jun 2025 08:19:12 +0000 https://leadwise.zhong-shan.com/?post_type=news&p=235 LEADWISE Hosts Offline Pickleball Salon to Promote Sport and Product Innovation Read More »

On April 12, 2025, LEADWISE made a significant mark on the national pickleball scene in China. Through its sponsorship of the Chengdu Dink Club, the team delivered an outstanding performance in the 2024–2025 “Expo Bridge Cup” China Pickleball Open, advancing to the finals.

This high-profile event brought together elite pickleball athletes from across the country, creating an intensely competitive and electrifying atmosphere that highlighted the sport’s growing popularity.

The Rising Charm and Development of Pickleball

Pickleball — a fast-paced sport that fuses elements of tennis, badminton, and table tennis — is rapidly growing in global recognition. First invented in 1965 in the United States, it has expanded into many countries, including China, where a surge of interest is evident in both amateur and professional arenas.

One milestone event for Chinese pickleball was the launch of the China Pickleball Circuit in 2024. This initiative introduced a national ranking and points system, providing structure and visibility to the sport’s competitive framework.

The Expo Bridge Cup, now one of China’s top-tier pickleball tournaments, not only offers a platform for high-level athletes but also raises public awareness and participation, fueling the sport’s momentum nationwide.

LEADWISE’s Strategic Role in Supporting the Sport

By sponsoring the Chengdu Dink Club, LEADWISE played a key role in helping the team gain access to the resources needed for peak performance. This included financial backing, training support, and logistical coordination that allowed the team to compete at a national level.

“LEADWISE is more than a sponsor – we’re a long-term partner in the growth of pickleball in China,” says a company representative.

This partnership goes beyond sports: it’s part of LEADWISE’s broader commitment to community engagement and sports development. The support from LEADWISE inspires more local players to join organized training, promotes youth involvement, and strengthens the pickleball infrastructure in Chengdu and beyond.

Impact of the Event and Outlook for Chinese Pickleball

The Chengdu Dink Club’s journey to the finals significantly raised the profile of both the team and the sport within Chengdu. As the sport continues to gather pace, increased attention, sponsorship, and media coverage are expected to follow.

Thanks to backing from companies like LEADWISE and the passion of China’s growing pickleball community, the future looks bright. More tournaments, higher levels of competition, and broader participation can be anticipated in the coming years.

If you’re interested in joining or learning more about pickleball in China, visit the official China Pickleball Association website or follow updates from LEADWISE’s sports initiatives on their news page.